In May, MBW reported that Latin music marked its biggest week of streaming worldwide on Apple Music.
Latin Music’s success on the platform is due, in part, to the release of two hit albums, one by Bad Bunny and the other by Música Mexicana star Eslabon Armado.
Released on May 6, UN Verano Sin Ti, the fourth studio album by independent Puerto Rican superstar Bad Bunny, broke the record for highest first-week stream worldwide for a Latin album in Apple Music history.
In the same week (through Thursday, May 12), the wider Latin genre reached its highest-ever weekly streaming total in the US (across all platforms) of 1.82 billion streams. audio on demand (ODA), according to data from Luminate.
At the time, Rimas Entertainment CEO Noah Assad, head of Bad Bunny, told MBW: There’s “no stopping” for Latin music.
Now, following the announcement that Latin music is still on track to hit $1 billion revenue in the United States by the end of the year, and that its growth also exceeds that of the broader American recorded music market, Apple Music has revealed more information about one of the biggest stars of the kind.
Bad Bunny was today (9 November) named “Artist of the Year” by Apple Music, in recognition, according to the platform, of his “artistic excellence and influence on global culture in 2022”.
Apple Music also says that A Verano Sin Ti is the most streamed album on the platform in 2022, and that it is now “the greatest Latin album of all time” on the platform.
Apple Music claims Bad Bunny is the biggest Latin artist of all time by worldwide streams on the platform.
Upon release May 6, 2022 A Verano Sin Ti became the biggest Latin album of all time on Apple Music, holding the record for first-day streams worldwide.
Elsewhere, Bad Bunny’s Moscow Mule holds the record for greatest Latin song of all time by first-day streams worldwide.
Bad Bunny scored 22 songs in the Daily Top 100: Global, breaking the record for the most simultaneous entries by a single Latin artist, according to Apple Music.
Bad Bunny’s other Apple Music stats include his songs reaching No. 1 on the Daily Top 100 in 34 countries around the world — more than any other Latin artist. It reached the top 10 chart in 77 countries.
Meanwhile, 44 of Bad Bunny’s songs have reached the Daily Top 100 in countries around the world, and three of his songs have reached No. 1 on the global chart, more than any other Latin artist.
Bad Bunny holds the #1, #2 and #3 Latin albums by day one streams on Apple Music
In February 2018, Bad Bunny became Apple Music’s first Latin Up Next artist for the platform’s burgeoning artist program.
He was also the first host of Trap Kingz, the world’s first Spanish-language radio show on Beats 1 radio, and hosted the show’s first six episodes in 2017.
“We are thrilled to celebrate the accomplishments of Bad Bunny, whose influence on every corner of culture could not be ignored in 2022.”
Olivier Schusser, Apple
Oliver Schusser, Vice President of Apple Music and Beats at Apple, said: “We are thrilled to celebrate the accomplishments of Bad Bunny, whose influence on every corner of culture could not be ignored in 2022.
“Watching Bad Bunny go from an Apple Music Up Next Artist in 2018 to our Artist of the Year this year has been nothing short of amazing. We congratulate him on his banner year and for continuing to bring Latin music to a global audience. massive.
“When I started, I didn’t have a global fan base.”
Speaking in an Apple Music exclusive film, Bad Bunny said, “When I started, I didn’t have a global fan base.”
He added: “I am grateful for all that I have achieved and all that I have been through. The Latin music movement has grown so much. I would never take all the credit or say, “It’s because of me. No, it’s each of us. A whole generation. Our energy and our presence are always felt.
After receiving the Apple Music Award from Zane Lowe, he added, “Thank you Apple Music and everyone who listens to my music every day. I’m so happy!The music industry around the world